Welcome to
The Elements of Us.
I am Allison.
I created The Elements of Us® from a simple belief: we may not always choose our circumstances, but as individuals and together, we have more power to shape what happens than we sometimes realize.
I saw this firsthand throughout my career and life. How we think, respond, connect with one another, and the actions we choose influence our experiences and outcomes. Yet so much of what impacts those choices can be difficult to recognize, name, or talk about.
I began to wonder: What if we could make our inner experiences more visible and help people see more of the choices available to them?
That question led me to create The Elements of Us, a way to make complex human experiences easier to understand, share, and put into practice. Wanting to deepen and refine the work, I dove further into psychology at Harvard, bringing research and academic exploration together with what I was learning through the Elements in practice.
The Elements bring together art + science. Research helps us understand the emotions, attitudes, behaviors, and experiences that influence how we feel, think, and act. Art makes those ideas visible, tangible, and approachable, giving us a creative visual language to explore what is possible and what we want to create, individually + collectively.
The Elements can open conversations that might otherwise remain hidden. They can also create greater self-awareness and insight into the choices available to us. We can activate different Elements, combine them in new ways, take different actions, learn from what happens, and become more intentional about what comes next.
This becomes especially powerful when people come together. At a time when the pace of change can create tremendous uncertainty, a shared language provides greater clarity, connection, and alignment. It gives people a way to better understand themselves and one another, navigate change, and move forward together.
Beneath all of our differences are experiences we share simply because we are human. Across ages, stages, backgrounds, and experiences, starting with what we have in common can help us better appreciate what makes each of us different and create environments that bring out the best in one another.
At its heart, The Elements of Us is about awakening, and sometimes reawakening, our sense of agency and possibility.
About Allison
Allison Arden is the Founder and CEO of The Elements of Us®, a research-informed framework and platform that helps people and organizations become more aligned, navigate challenges, strengthen connections, and turn intention into action.
Before founding The Elements of Us, Allison spent a decade as Publisher of Advertising Age, where she led the brand through significant industry transformation. After creating The Elements of Us, Allison went on to earn a master’s degree at Harvard, with a focus on psychology, to deepen and refine the work, bringing together academic exploration, professional and life experience, and a lifelong exploration of creativity in all its forms.
Allison is also the author of The Book of Doing: Everyday Activities to Unlock Creativity + Joy. A Brooklyn native and lifelong New Yorker, she serves on the boards of Reisenbach Philanthropies and Materials for the Arts.